My last weekend was spent with about 20 other diabetes bloggers from entire Europe. Abbott Diabetes Care had invited us to Berlin to an event called „Diabetes Exchange“ (in brief: DXBerlin). Now we decided among the German bloggers to report on this event with a blog parade.

The idea for this blog parade came to us when we listened to the British fashion blogger Gemma Tomlinson who writes on fashion, beauty, lifestyle, cooking and all kinds of personal stuff on her blog „Hello Gemma“. Gemma has turned her hobby into a profession by now and earns her living by blogging. That’s why she keeps an eye on how to extend the range of her blog – and which strategies seem to be less efficient to reach her target audience. Weiterlesen →